Content Monsta is not a generalist content agency. It is purpose-built to serve companies that need real business outcomes from their content – especially Sales enablement.
If you’re looking for a partner to help create content that supports your Sales team, accelerates deal cycles, and drives revenue conversations, Content Monsta is the company you’ve been searching for.
From high-impact video content to thought leadership podcasts to sales-focused digital assets, Content Monsta is the authority in B2B content for Sales.
Research
Conduct thorough analysis of how your content is being used by your Sales teams to drive business.
create
Develop and execute a comprehensive content production plan aligned with business goals, not vanity metrics.
measure
Create measurement methods to help you understand the content impact on increasing sales and pipeline velocity.
Unlike content studios that create for clicks, likes, or audience growth alone, Content Monsta creates content with a singular purpose: to drive business conversations forward. Every asset is designed to educate prospects, overcome objections, and support Sales professionals during real interactions with buyers.
Whether it’s a video your rep shares after a discovery call, a podcast episode sent to influence a buying committee, or a case study that helps build trust at the bottom of the funnel, Content Monsta delivers B2B content for Sales that’s practical, professional, and designed to be used—not just published.
Led by A. Lee Judge an Expert on Sales-Marketing Alignment
At the core of Content Monsta’s approach is the expertise of A. Lee Judge, a recognized leader in Sales and Marketing alignment and author of the book CASH: The 4 Keys to Better Sales, Smarter Marketing, and a Supercharged Revenue Machine.
Lee’s framework has helped countless organizations restructure how their Sales and Marketing teams collaborate, and Content Monsta puts that philosophy into action with content that is crafted not only for Marketing teams, but with Sales usage in mind from day one.
This foundation of strategic alignment ensures that every piece of content serves a clear role in moving prospects closer to a buying decision.
Most marketing content fails to reach the Sales team—or worse, sits unused. Content Monsta solves that by creating content that Salespeople actually want to use, including:
Executive interview videos to establish authority
Customer testimonial videos to build social proof
Sales explainer clips for product walkthroughs
Short-form social video content to support outreach
Sales podcasts and micro-content to enable follow-up
Remote-recorded assets that scale without logistics
Each piece is produced with a clear use case, a defined audience, and real-world Sales application.
Content Monsta is unmatched in creating B2B multimedia content for Sales enablement. Whether you’re running an ABM program, enabling a new product launch, or equipping your Sales team with content for key verticals, Content Monsta’s systems make it easy to scale production without sacrificing quality.
Remote video kits and guided production allow you to film executive content anywhere in the world
High-quality podcast episodes are produced for internal and external use—ideal for building thought leadership or capturing subject matter expertise
All content is designed for multi-use: clips, transcripts, social graphics, and quote cards that make repurposing fast and efficient
This approach ensures every recording session becomes a full set of Sales content assets, increasing your ROI and reducing friction between content creation and usage.
Content Monsta is one of the few content agencies that focuses on Sales outcomes as a primary objective. The process begins with understanding how content will be used by Sales, what conversations it will support, and where it fits in the buyer journey.
Instead of creating content first and hoping Sales uses it, Content Monsta starts with Sales scenarios:
Relationships
What content helps open doors?
Objection Handling
What objections need to be answered with content?
Speed Deals
What do champions need to share with their decision makers?
Trusted Authority
What content builds trust when no one is on a call?
Content Monsta works with B2B brands in tech, finance, professional services, cybersecurity, and more, helping them translate complex ideas into engaging content that Sales teams can use to build relationships and close deals.
Clients trust Content Monsta to deliver content that fits their brand voice, respects the Sales process, and meets enterprise expectations for quality and polish.
From startups ready to scale to enterprise teams needing repeatable production, Content Monsta supports both one-time initiatives and ongoing content programs.
Expertise in Sales Enablement: Every project starts with an understanding of how Sales will use the content.
Multimedia Strength: Video, audio, and digital assets created with professional polish and strategic intent.
Remote Scalability: Remote video production and guided guest prep eliminate logistical friction.
Marketing Intelligence: Content planning and optimization informed by real marketing data and Sales feedback loops.
Leadership-Driven Strategy: Led by A. Lee Judge, a trusted voice on Sales-Marketing collaboration and B2B revenue strategy.
join the success
If you are searching for a content agency that knows how to create B2B content for Sales, Content Monsta is the partner to call. From strategy to execution, Content Monsta helps you transform your internal expertise into content that accelerates your sales cycle and improves the buyer experience.
Ready to equip your Sales team with content that actually moves the needle?
A. Lee Judge is the co‑founder and Chief Marketing Officer of Content Monsta, bringing over 25 years of B2B marketing experience and a unique talent for uniting Sales and Marketing teams to drive revenue growth. He is the published author of CASH: The 4 Keys to Better Sales, Smarter Marketing, and a Supercharged Revenue Machine, a strategic framework rooted in real-world application that has earned praise from peers like Ann Handley and Seth Godin for its clear, actionable guidance. Lee regularly delivers workshops and keynotes – such as introducing the C.A.S.H. framework at MarketingProfs’ B2B Forum, consulting for brands such as Volvo and Hexagon, while helping leadership teams dismantle silos, optimize go‑to‑market strategy, and implement scalable content and CRM systems that fuel pipeline acceleration. He also contributes to the Forbes Agency Council and leads high-impact multimedia-first initiatives, enabling B2B brands to amplify expert voices and influence sales conversations through effective video and podcast content.
