Content Marketing Resources and Tools
LinkedIn Video Strategy for Marketers with Goldie Chan
Goldie Chan, the “Oprah of LinkedIn” joins Rocio Osuna and A. Lee Judge on the podcast. LinkedIn video is no longer an experiment, and it is not just for people who want to go viral. It is a business tool for building credibility, a personal brand, and direct influence over
How to Build a Personal Brand that Gets Results with Rod Brinson
When you listen to the episode, you’ll hear our special guest, brand strategist Rod Brinson, join us to share his expert insights on the intersection of business and personal branding, actionable tips to start building your own brand, and what it really means to stand out in a crowded market.
Information Gain Is What Makes Content Worth Consuming
When I talk about content strategy, I keep coming back to one idea. Information gain. It is important because it gets to the heart of what makes content useful. It asks a simple question. Does this content add something new, or does it just repeat what is already out there?
Authentic Storytelling in the Age of AI: Gabrielle Dolan on Making AI Your Creative Partner
Why Business Storytelling Matters More When AI Creates Most of the Content AI-generated content is flooding every channel, and audiences are starting to notice. The writing sounds the same. The ideas feel recycled. The voice behind it could belong to anyone, or no one. On this episode of the Business
Navigating the B2B Marketing Job Market with Rocio Osuna
The Business of Marketing podcast is entering Season 5 with a new co-host. Rocio Osuna, a marketing professional whose personal brand has been growing as she navigates the job market firsthand.
How the TRACE Framework Connects Content Marketing to Revenue
Leadership asks the question every marketing team dreads. “What revenue did this content drive?” And if you’re like most B2B marketing leaders, you either draw a blank or pull up a dashboard full of metrics that don’t answer the question. The conversation turns into friction. Budgets get questioned. Trust erodes.
Here are links to resources and tools that will help you in your content creation efforts!
- Free Video Teleprompter
- Content Marketing Terms To Know
- Content Monsta Creator Support Site
- Content Monsta UTM Generator Tool
- Content Audit Worksheet – Save a copied version to edit
- How Does Google See Your Images? Google Cloud Vision
- Podcast Platform badges for your podcast page