Here are links to resources and tools that will help you in your content creation efforts!
- Content Monsta UTM Generator Tool
- Google Search Quality Evaluator Guidelines 2020
- Content Audit Worksheet – Save a copied version to edit
- Learn the 10 Essential Elements of Content Marketing
- How Does Google See Your Images? Google Cloud Vision
- Podcast Platform badges for your podcast page
Content for the Robots #CMWorld
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Producing a podcast is only one part of your overall podcast strategy. The most important question that you should ask as a podcaster, especially if your podcast is tied to your business, is…“What actions do you want your podcast listeners to take when they find your podcast?”
Gini Dietrich and I dive into both Marketing and PR to discuss the intersections of the two and if they are perhaps growing into the same thing in the modern digital world, Gini’s role and expertise as the Founder, CEO, and author of Spin Sucks – a digital marketing agency and book, her creation of the PESO model, digital media, and more.
Darrell Evans and I discuss the concept of “full-service” marketing agencies, Darrell’s role and expertise as the Co-Founder and CEO of Yokel Local – a digital marketing agency, growth marketing as a service niche, internet marketing, and more.