Monsta Blog

Securing Approval for Your Video Budget A Strategic Guide

Marketing Video Budget – How to secure executive approval

Discover how to secure executive approval for your video marketing budget. This article teaches you to address the critical concerns of CFOs and CMOs, focusing on efficiency, cost-effectiveness, and ROI. Learn strategies for promoting quick turnarounds, diversifying video content, and implementing remote production. Equip yourself with the tools to present a strategic, results-oriented plan that aligns with your company’s goals and impresses your executives.

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The Power of Internal Communication Using Podcasts to Engage Employees

The Power of Internal Communication: Using Podcasts to Engage Employees

Are you leveraging a real strategy for internal communication? Research shows that companies with effective internal communication strategies achieve higher returns. Surprisingly, one of the most effective tools being used by large brands is podcasts. Podcasts provide a platform for personal, engaging, and effective internal communication. Discover how adopting an “inside voice” through podcasts can improve morale, retention, and productivity while driving company growth.

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AI Video Avatars for Marketing - Should You Use Them

AI Video Avatars for Marketing: Should You Use Them

Imagine having a clone so real, it’s hard to tell it’s not you. We’re exploring how this tech could revolutionize the way we connect with our audiences. But here’s the kicker: when should we lean on this tech, and when should we step in ourselves? Let’s explore where technology meets real human connection.

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Zero-Listen Podcasts A New Strategy for Content-Driven Growth

Zero-Listen Podcasts: A New Strategy for Content-Driven Growth

Discover how zero-listen podcasts can revolutionize your content strategy, turning traditional podcasting on its head to focus on business impact, content repurposing, and driving tangible results. Explore the innovative approach that prioritizes value over listenership, transforming your podcast into a powerful tool for brand awareness, thought leadership, and website traffic growth.

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Businesses Don't Need Podcasts, They Need Content!

Businesses Don’t Need Podcasts, They Need Content!

Podcasts are painting the town, but it’s not just about the buzz. In this article, we dissect podcasts, shedding light on their potential as multifaceted content generators. It’s a journey from audio files to blogs, social snippets, and video clips—one podcast episode at a time. Explore how aligning podcasts with measurable content goals can drive engagement and turn casual listeners into loyal customers.

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Video Content Creation: From Crews to Convenience

Video Content Creation: From Crews to Convenience

This article demystifies video content production, emphasizing the nuances of remote video creation. Gain expert insights and practical tips to produce captivating videos that not only engage but also resonate with your audience. With this knowledge, elevate your video strategy and set yourself apart from the competition.

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