Listen and Follow
View the Recording Session
Also find the podcast on all other popular listening platforms including Pandora, iHeartRadio, and Audible.
He is a best-selling author & keynote speaker. He’s built and sold a digital marketing agency, produced for NBC, and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.
- In molding the customer experience, what is Marketing’s responsibility?
- How can people with Customer Experience responsibilities help to improve a company’s marketing?
- Drew talks about the content that he creates. It’s full of value, and I advise any business person to follow your YouTube channel. Beyond providing tons of valuable marketing education, Drew tells us his philosophy on creating content and how he uses content that he creates.
- I ask Drew about his strong Personal Brand. Was that intentional? What are some of his tactics to build that brand.
- When you create content, whether it’s a book or a YouTube video, do you measure the content success based on the amount of consumption (views), the inbound connection, or something else?
Thanks for listening to The Business of Marketing podcast.
Feel free to contact the hosts and ask additional questions, we would love to answer them on the show.
The QvQ Content Funnel: Ending the Quality versus Quantity Question
Marketers often debate whether to prioritize the quality or quantity of content. The QvQ Content Funnel proposes a strategy to balance both, tailoring content type and volume to different sales funnel stages. This method enhances engagement, drives conversions, and builds customer loyalty by delivering the right content at the right time.
5 Digital Marketing Content Types That Drive Business
There are several digital marketing content types that are sure to drive business over the coming years. It’s no secret that content marketing is the driving force behind most, if
Marketing Video Budget – How to secure executive approval
Discover how to secure executive approval for your video marketing budget. This article teaches you to address the critical concerns of CFOs and CMOs, focusing on efficiency, cost-effectiveness, and ROI. Learn strategies for promoting quick turnarounds, diversifying video content, and implementing remote production. Equip yourself with the tools to present a strategic, results-oriented plan that aligns with your company’s goals and impresses your executives.
