Andrew Davis - Business of Marketing Podcast

Marketing’s Role in the Customer Experience

In The Business of Marketing Podcast by A. Lee Judge

Listen and Follow

View the Recording Session

Also find the podcast on all other popular listening platforms including Pandora, iHeartRadio, and Audible.

Andrew Davis joins the show.
He is a best-selling author & keynote speaker. He’s built and sold a digital marketing agency, produced for NBC, and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.
 
In this episode we talk about:
  • In molding the customer experience, what is Marketing’s responsibility?
  • How can people with Customer Experience responsibilities help to improve a company’s marketing?
  • Drew talks about the content that he creates. It’s full of value, and I advise any business person to follow your YouTube channel. Beyond providing tons of valuable marketing education, Drew tells us his philosophy on creating content and how he uses content that he creates.
  • I ask Drew about his strong Personal Brand. Was that intentional? What are some of his tactics to build that brand.
  • When you create content, whether it’s a book or a YouTube video, do you measure the content success based on the amount of consumption (views), the inbound connection, or something else?

Thanks for listening to The Business of Marketing podcast.

Feel free to contact the hosts and ask additional questions, we would love to answer them on the show.

Zero-Listen Strategy Crafting Podcasts That Fuel Business Growth

Zero-Listen Strategy: Crafting Podcasts That Fuel Business Growth

The zero-listen podcast strategy redefines success in content marketing by prioritizing targeted engagement over broad listenership. This focused approach ensures that podcasts serve not just as a platform for content but as a strategic tool for business growth. By honing in on the right audience, businesses can deepen connections, drive engagement, and achieve specific business goals, making every word and every episode count toward meaningful impact.

Read More »