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How does Seth Godin express thoughts with such confidence that they become quotable?
In this episode of the Business of Marketing podcast, Seth Godin and I talk about delivering thoughts with confidence, the definition of marketing, and some of the things that marketers might be getting wrong today.
- Aside from the tremendous amount of content from you or about you on the web, I want to know, how does Seth Godin describe himself?
- Seth, I believe that you have a different view of how to define marketing than most, so tell us how you define it and some of the flaws in how others define it.
- What are some of the ways that organizations might miss the mark on their targeting?
- I want to understand your thoughts behind coming up with a concept or idea, and then standing behind that idea until it’s one that your peers begin to quote and people begin to write about.
- How does one gain such confidence in your own thoughts that you are able to deliver those thoughts as something that is worth becoming a quotable?
- To do that, don’t you have to accept that many people may claim that you’re wrong or will simply disagree with you?
- What do you say to creative people who may be holding back on their full potential because they are taking a safer route?
- Is that anything like what this idea addresses?
- What can you share with us about the impact that focus and intention can have?
- Do you think ground-breaking ideas and leaps of business growth ever come from analyzing what has already happened?
- So why podcasting and what is your intention behind the Akimbo podcast?
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