We Create Content for Marketing
Providing a strategic flow of Video and Audio content
that repurposes into all of the content you need.
Engage | Educate | Drive Business
This process fills your social channels with unique content and empowers your sales teams with value to share.
Content with a Purpose
Our system produces content with the purpose of driving business and growing your brand. As marketers, we go beyond being creative. We know that content has to be valuable to your audience in a way that educates and inspires them to take action.
Content that Generates Content
When we produce pillar content, it is created in a way that gives birth to additional pieces of content such as e-books, infographics, web page content, blog articles, case studies, and white papers.
Chris Wallace and I talk about the parallels between marketing and customer experience, Chris’s brand consultancy agency – InnerView Group, how marketers should use data to guide their go-to-market strategies, and the value and effects of internal marketing and branding.
Mark Kaigwa and I chat about digital marketing in Africa compared to the global perspective, Mark’s strategy and storytelling consultancy – Nendo, how marketers can drive their digital initiatives, and what marketing trends we need to focus on in 2022.
Ahava Leibtag and I talk about the advantages and disadvantages of hiring a specialized marketing agency, Ahava’s content marketing consultancy – Aha Media Group, content marketing, the importance of repurposing content, and podcasting.