Updated for 2020 Content Marketing is quickly becoming the largest and most important part of marketing and having a firm grasp of these concepts will get you off to a …
8 Things You Need for a Business Podcast – Beyond Equipment
A business podcast is an incredibly useful marketing tool for companies of all shapes and sizes. In some aspects, particularly relating to traditional vs. digital marketing, you can think of …
7 Types of Video for Business and When to Use Them
This article will boost your list of video marketing ideas. There are different marketing video types for business which you can use as part of your content marketing strategy. Neglecting …
3 Key Content Marketing Considerations You Can’t Ignore in 2019
What can we expect of content marketing in 2019? To best answer this question is to think of content marketing as an organism that’s continuously evolving in a changing digital …
How to Optimize Written Content for Voice Search
Optimizing written content for voice search is quickly becoming a priority among marketing specialists around the world. With smart homes becoming an ever more common occurrence, voice assistants such as Alexa or …
Video Content Trends to Watch for in 2019
People are spending less time watching TV and more consuming content over the Internet. As the Internet overtakes TV, it’s no surprise that one of the main reasons for this …
3 Key Reasons Why Video is the Best Content in Online Marketing (No. 3 Will Steal Your Heart)
The advent of the internet and social media has predominantly changed the marketing landscape and the way we buy things. Roadside billboards have been transferred to our computer screens. Street …
The 8 Pillars of Digital Marketing and How You Can Use Them (The Monsta Way)
It feels like there are more and more options in digital marketing, the trends seem to arise out of nowhere, and it can be challenging to have everything necessary, so …
B2B Content Marketing – Why It Is Winning over Advertising
According to the Content Marketing Insitute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience …
Are You Missing Out on Podcasting and Why Are They So Popular?
Anyone who as ever asked the question “why are podcasts so popular” probably are among the few who haven’t been bitten by the podcast bug and are simply missing out. …