One of the pillars of Social Selling is having great content to share for the engagement with your customers and prospects. In this episode, we talk about how you can create (and when to use) good content in your sales and marketing strategy.
We address the topics of:
- What is Social Selling?
- How to Sell by not Selling
- When to “Give” and when to “Ask” for the sell
View full episode list HERE
Subscribe on:
- Itunes – https://itunes.apple.com/us/podcast/the-business-of-content/id1392667369
- Google Play – https://thebusinessofcontent.libsyn.com/gpm
- Spotify – https://thebusinessofcontent.libsyn.com/spotify
- RSS Feed – https://thebusinessofcontent.libsyn.com/rss
- Digital Marketing Attribution Is Nearly Useless. What Do You Do Now?
Digital marketing attribution is on its last leg. For years it … - Inside Buffer’s Creator-Driven Culture: Sabreen Haziq on Content, Measurement, and Community Growth
Sabreen Haziq leads brand, community building, and creator innovation at Buffer, … - How to Get Your Content Cited in AI Search
The brands that stay visible will be the ones that treat content as a connected system, not a stack of one-off posts. Every video, transcript, article, and piece of structured data should reinforce the others and point back to real expertise.
