This episode is a must for businesses who have not started creating content and need to understand why. In this show, Lee and Dontaye discuss how businesses can use original content to forge a more personal relationship with their customers to drive engagement and trust.
- Digital Marketing Maturity and the Fractional CMO with Neal Schaffer
Neal Schaffer and I discuss the meaning of a Fractional CMO, the difference between social and digital marketing, and the lessons CMO’s need to learn to run a better marketing organization. - How Businesses Can Stop Being Boring with Kathy Klotz-GuestKathy Klotz-Guest and I talk about how to “Keep It Human”, get past “Business Boring” and begin creating engaging content.
- Guy Kawasaki – The Remarkable Marketer and Chief EvangelistGuy Kawasaki and I talk about launching businesses, disruptive technologies, and how to land dream guests on your podcast.
