“Red Flags” for B2B Podcasters – Podcast Company Owners Tell All (with Katie Brinkley)
A. Lee Judge and Katie Brinkley discuss the “red flags” they look out for when companies approach them about starting a podcast.
Design That Drives Action: Jim MacLeod on the Real Job of Visual Marketing
Jim MacLeod, author of The Visual Marketer, shares how design shapes marketing outcomes, the psychology behind effective visuals.
How to Tie Content Marketing ROI to Revenue: A B2B Guide
Most marketers struggle to prove ROI because they treat content as a cost—not a revenue driver. This article breaks down three practical strategies to help B2B marketers align content with the buyer’s journey, support sales conversations, and tie content directly to revenue. Discover how to turn your content into a profit-generating asset.
Unlocking Success with a Modern LinkedIn Strategy: Insights from Neal Schaffer
Neal shares his practical, forward-thinking strategies on making your LinkedIn profile stand out, leveraging AI for smart content creation, and avoiding common engagement pitfalls that even seasoned marketers make.
Avatar Spam is Coming – and going.
Creating video clones for marketing purposes is not going to age well. In the next couple of years, you are going to see the rise and fall of a clever,
B2B Content for Sales
B2B Content for Sales Why Content Monsta Is the Agency Built for It Content Monsta is not a generalist content agency. It is purpose-built to serve companies that need real
Business Podcast Production Designed to Build Authority
Content Monsta Podcast Production is Designed to Drive Business (not ‘likes’) Podcast production to broaden your online presence. Turn Conversations into Customers. Remote recording, live producers, and marketing strategists, all focused
The Secrets to Smarter Marketing and Real Revenue Growth with Todd Ervin
Todd Ervin, Partner at Cortado Group, shares how aligning awareness strategy with revenue goals, structuring clean data, and applying AI can unlock scalable growth for modern marketing teams.
Rethinking Attribution and Alignment in B2B with Mary Keough
Mary Keough, Director of Marketing at CoLab, shares how B2B marketers can lead strategy, build sales alignment, and succeed in a world where attribution is broken and trust drives growth.
SEO’s New Rules: Relevance Over Rankings with Dale Bertrand
Dale Bertrand, an industry-leading SEO expert, joined the Business of Marketing podcast with A. Lee Judge to unpack the shifts, bust outdated myths, and chart a course for marketers aiming to thrive in a future shaped by AI-driven search.