Podcast Metrics and Measurements: What Matters?
When launching a podcast you must understand which podcast metrics and measurements align with your goals and how to leverage them to measure progress. Developing a branded podcast as part
How To Create Custom Content for Each Stage of the Sales Funnel
We all know that content is king. That phrase is so tiring, especially among marketing gurus, but it couldn’t be more true. Yet, it’s not that simple. Even though content
The Goals And Purpose Of A Business Podcast
This article originally appeared in Forbes. Business podcasts are often referred to as “branded podcasts” because there is a company brand behind the show. These companies have the goal of
Influence vs Influencer Marketing with Jason Falls
In this episode, Jason Falls helps us to understand the difference between “Influence” Marketing vs “Influencer” marketing and give some insight into how that relates to traditional PR. Jason is an award-winning strategist noted as a top influencer in the social technology and marketing space.
What is a Video Podcast – Adding Video to Your Podcasting
A video podcast is the capturing of video while recording an audio-based podcast. Popular podcasts that have turned their cameras on have given a behind-the-scenes look at the conversation.
The Value of Being “Known” – Personal Branding and Marketing Strategy
Mark Schaefer is our feature guest on this episode as we talk about becoming Known, Personal Branding, and Marketing Strategy. Listen in to this interview with this globally recognized author, speaker, podcaster, and business consultant. Hear life-changing stories about Lee’s own growth in personal branding and hear insights from Mark on both brand and business marketing strategy.
Podcasting FAQs
Creating podcast content with Content Monsta is easy. Our goals is to provide white-glove content production that makes content creation easy for you and your team. To help you make
Content Marketing To Attract Customers and Drive Sales
Marketers have been using content marketing to attract customers and drive sales for over 300 years. Content marketing is nothing new, and you do not even need to be a
4 New Normals in Digital Marketing to Get Used To
The chaos that defined the year 2020 & 2021 is now behind us. We have now embraced various new cultures that we thought would be temporary, but have become the