Creating content for better SEO results is a challenge that many responsible for content creation face. Produce high-quality content and your ranking will go up. But there is a lot more science AND art to it than just that. Besides putting out content that your audience will find relevant, your
Video-first content marketing is a strategy that leads with the creation of video content first and then using that video content to derive all other forms of content. E-books, case studies, whitepapers, articles, and blogs still play an important role in content marketing. However, once we acknowledge the reality of
Video marketing should be a top priority in your business strategy and why video marketing is effective. To support this, I’ll give you 8 reasons why video is not just “nice to have” but a must in your marketing plans. Using video as an integrated part of your marketing plan
Business video Content is becoming a central means of marketing for businesses. Video producers, both within agencies and internal creative teams, are now able to record, edit, finish and deliver a higher quality content at a lower cost. However, these technologies haven’t always been there. They have only happened in
Kick-off 2021 by getting your Personal Brand in shape. 2020 was the year a lot of companies had to re-brand, therefore you can catch up with the best of them. It is past due that you build your personal brand. In today’s professional career climate, no matter how long you’ve
When should you outsource your business video production? To answer this question, we must first look at in-house video production. Is it worth it to invest in such an endeavor and, if you already have, is it in your best interest to outsource? Video content is an essential part of
Should you outsource your podcast production or attempt to go it alone? Many business owners lack either time or equipment for podcast production, which is when the outsourcing of it becomes an attractive idea. With their rise to content prominence, podcasts have become a must in business content marketing. However,
Have you ever asked the question of whether or not video marketing would help your business? Video content is no longer just an alternative, but rather a must if you want to cover all marketing bases. Back then, it may not be the case, as watchable contents require huge resources
Updated for 2020 Content Marketing is quickly becoming the largest and most important part of marketing and having a firm grasp of these concepts will get you off to a solid start. For effective Content Marketing, here are the 10 things you must consider. 1. Written Content Ready for Voice
A business podcast is an incredibly useful marketing tool for companies of all shapes and sizes. In some aspects, particularly relating to traditional vs. digital marketing, you can think of it as an alternative to a radio show. When it comes to the benefits that a business podcast can generate,