10 Ways to Make Your Videos More Engaging
There are reasons by video is more engaging than other content, but even with video, there are ways to make one video more engaging than another.
How to Write a Podcast Intro, Outro, and Description
It’s time to introduce your podcast to the world, but first, you have to write that intro, outro, and description. It’s an exciting time! You have a podcast idea, you are committed to the launch, and now it’s time to tell the world what your show is about. Well, there
5 Essential Considerations for Remote Work Video
In order to communicate professionally, clearly, and without distractions, you need to prepare your video environment and equipment. Follow these tips and you’ll be able to present yourself in the best way on camera when working remotely.
Video Production vs. Video Marketing
In the world of digital marketing, two complementary aspects demand equal attention – video production and video marketing. These distinct but closely intertwined concepts are the backbone of successful digital campaigns. However, it’s essential to distinguish between the two to maximize their potential. Video production and knowing what to do
What Skills Are Required for Today’s Digital Marketer?
The skills needed to be a successful digital marketer are forever changing. It requires constant learning of both skills and software platforms. Marketing is no longer primarily a creative field, nor is it strictly understanding who is most likely to purchase your product. It is a combination of both, PLUS
Content Marketing vs. Advertising: Which is Winning?
If you are wondering about the best marketing strategy for your brand, stay tuned for our discussion on content marketing vs. advertising, and find out which one we believe is winning and why. Content Marketing vs. Advertising Content marketing includes blogs, newsletters, quizzes, emails, videos, infographics, and podcasts. Traditional advertising
Podcast Consistency – How to Keep the Show Going
Nearly everything about today’s online presence is about balancing quality content with timing and making sure that whatever comes next is properly promoted and represented. To keep your podcast show consistent, there are many important factors that cannot be compromised. In order to keep the show going, the discipline has
Podcast Promotion – 9 Tips and Strategies for Success
How can a creator make themselves known and maintain a regular audience through podcast promotion? With so much content flooding our social media and other digital platforms, it’s almost silly to try to maintain a podcast channel without some promotion and effective marketing. It’s more than likely that whatever you
Convincing Your Boss that Content Marketing is Vital
You have probably chosen this article because you know you know content marketing is vital for your business. You might be well-versed in digital content creation, yet are unhappy with the way your company is implementing their marketing resources. If you have a particularly traditional boss, there might be some
25 Business Podcasts You Should Listen To in 2020
Listening to podcasts about business marketing helps to keep us current and in-the-know. To help you along your content marketing journey, we’ve curated some of our favorite podcasts that benefit not just marketers, but also business owners, executives, and entrepreneurs. On these shows you can catch all the new marketing