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Keith Jennings - Business of Marketing Podcast

Marketing’s Job Functions and Creating Social Objects with Keith Jennings

The Vice President of community impact for Jackson Healthcare, a writer, and Marketing & Business professional guru, Keith Jennings joins the podcast this episode. We discuss how Marketers can deliver on the functional elements of Marketing while using all of the Marketing Tech tools at our disposal.

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How to Decide on the Best Social Platform for Your Content

This show dropped some gems! What is the best social platform for your business? We talk about how to figure out which platform to go “all-in” on for your business.

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Content and Social Selling – the Connection

One of the pillars of Social Selling is having great content to share for the engagement with your customers and prospects. In this episode, we talk about how you can

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Case Study with Lightwell Insurance Advisors

Case Study Lightwell Insurance Advisors: Created a unified voice and showcase for their agent’s expertise through original content. Lightwell partnered with Content Monsta to create a scalable content engine anchored

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Remote video producer from Content Monsta

Why Pay for Remote Video Production

If you already have someone on your team who can edit videos, it’s fair to ask, “Why would we pay an outside agency?” In reality, remote video production doesn’t require

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Transmutative AI

Transmutative AI: Evolving Content Without Losing the Human Touch

Differing from general Generative AI, Transmutative AI doesn’t create content from thin air. It creates from something real – your substance, your thoughts, your experiences, your expertise.

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Why Speed and Scale Are Killing Your Marketing with Robert Rose

Begin with the story. Valuable content is created by focusing on the narrative and then selecting distribution methods that fit.

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How AI is Transforming Your SEO Strategy with Andy Crestodina

AI search optimization has quickly become the game changer that’s reshaping how brands show up and get chosen.

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From ChatGPT to Local AI: Practical Tips for Marketers with Christopher Penn

Christopher Penn, co-founder of Trust Insights, breaks down how offline AI, agent-ready websites, and smarter SEO are reshaping marketing strategy in the age of local models and zero-click search.

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Case Study with Midwest Recovery Centers and Content Monsta

Case Study Midwest Recovery Centers: Remote Podcasting & Video Strategy for Community Impact Content Monsta partnered with Midwest Recovery Centers to launch a remote-first podcast and video content strategy, enabling

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Marketing’s Job Functions and Creating Social Objects with Keith Jennings

Read More »

How to Decide on the Best Social Platform for Your Content

Read More »

Content and Social Selling – the Connection

Read More »

Case Study with Lightwell Insurance Advisors

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Why Pay for Remote Video Production

Read More »

Transmutative AI: Evolving Content Without Losing the Human Touch

Read More »

Why Speed and Scale Are Killing Your Marketing with Robert Rose

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How AI is Transforming Your SEO Strategy with Andy Crestodina

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From ChatGPT to Local AI: Practical Tips for Marketers with Christopher Penn

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Case Study with Midwest Recovery Centers and Content Monsta

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